ALBANY TIMES UNION BLOG

Find industry insights and updates relevant to your business needs.

 

Welcome to Albany Times Union's business-to-business blog.

Hearst publishes multiple consumer-facing daily, weekly and monthly newspapers, magazines, websites and newsletters throughout the state. As a counterpart, this blog is a regularly-updated resource, providing thought leadership, insight and direction for local business owners and marketers on building and maintaining successful promotional campaigns.

Here you'll find case studies, best practices, white papers, trade articles and research across a variety of business categories, all presented to help maximize your advertising ROI and reinforce the effectiveness of Hearst marketing channels and offerings.

October 15, 2020

Normalizing the Abnormal in Retail Marketing

“Abnormal is so common, it’s practically normal.” –Cory Doctorow   For many consumers, Amazon Prime Day and Target Deal Days […]
October 13, 2020
Times Union Job Fair

Times Union Virtual Job Fair

Connect virtually with qualified employees from October 13 - October 15 at the largest and longest running Job Fair in the Capital Region!
October 8, 2020

Shopping Traditions, Reimagined

Recently, Target announced that it is on pace for an all-time record close. Not too shabby for a year that […]
October 1, 2020

The Value in Shopping Local

We’ve made it to the spookiest time of the year and for some businesses, the most frightening aspect may be […]