ALBANY TIMES UNION BLOG

Find industry insights and updates relevant to your business needs.

 

Welcome to Albany Times Union's business-to-business blog.

Hearst publishes multiple consumer-facing daily, weekly and monthly newspapers, magazines, websites and newsletters throughout the state. As a counterpart, this blog is a regularly-updated resource, providing thought leadership, insight and direction for local business owners and marketers on building and maintaining successful promotional campaigns.

Here you'll find case studies, best practices, white papers, trade articles and research across a variety of business categories, all presented to help maximize your advertising ROI and reinforce the effectiveness of Hearst marketing channels and offerings.

September 20, 2019

Empire Wine’s Sales Increase 10x Through Times Union Print Promotions

Empire Wine, an Albany, NY liquor store, accelerated sales using Times Union’s powerful print portfolio. We’ll explore how Empire Wine’s […]
September 20, 2019

Nathan Littauer Hospital’s Online Applications Spike Through Times Union Campaign

In this featured case study, we’ll explore how Times Union bolstered Nathan Littauer Hospital and Nursing Home’s recruiting efforts through […]
September 20, 2019

Times Union Helps University at Albany Increase Program Revenue and Student Enrollment

In this featured case study, we will delve into how Times Union developed a comprehensive digital marketing campaign for The […]