ALBANY TIMES UNION BLOG

Find industry insights and updates relevant to your business needs.

 

Welcome to Albany Times Union's business-to-business blog.

Hearst publishes multiple consumer-facing daily, weekly and monthly newspapers, magazines, websites and newsletters throughout the state. As a counterpart, this blog is a regularly-updated resource, providing thought leadership, insight and direction for local business owners and marketers on building and maintaining successful promotional campaigns.

Here you'll find case studies, best practices, white papers, trade articles and research across a variety of business categories, all presented to help maximize your advertising ROI and reinforce the effectiveness of Hearst marketing channels and offerings.

December 24, 2021

Marketing Essentials for Your Company’s Holiday List: Part Four

Last week, we outlined three more of our favorite marketing strategies that have led our clients to success in 2021 and will […]
December 17, 2021

Marketing Essentials for Your Company’s Holiday List: Part Three

We’re in the home stretch of 2021 and we congratulate you on another successful (albeit challenging) year.   Last week, […]
December 10, 2021

Marketing Essentials for Your Company’s Holiday List: Part Two

As we inch closer to the new year, we realize that it takes time and creativity to outline marketing plans […]
December 3, 2021

Marketing Essentials for Your Company’s Holiday List: Part One

While there have been numerous shiny new marketing objects and strategies deployed this year, leveraging channels that have proven successful […]